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The How Chain: A Simple Questioning Method to Reveal Your Brand’s Onlyness

Hoca

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You might have seen it on the news. On Monday, there was a blackout in Spain (where I live) for 12 hours. No electricity. No phone line. No traffic lights, no metros, no trains. Some people got stuck in elevators for hours. Some others couldn’t buy food since they didn’t have cash. Total chaos. When…

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