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7 Rules to Build Messaging That Actually Influences Your Buyers

Thread starter Hoca
Start date Jun 25, 2025

Hoca

Administrator

Staff member

Jun 25, 2025

Why do many B2B brands struggle to get their message across? Why is their value lost in translation? Here’s one reason. Many executives confuse messaging with copywriting. But messaging isn’t just about beautiful words. It’s about making decisions. It’s about clarity. Most B2B brands skip straight to copy and content, without building the structure beneath…

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