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    How To Legally Reduce Your Competition In Crowded Markets

    Who wouldn’t want less competition in the market? How easy everything would be. You could charge much more. Clients would stick with you longer, maybe forever. And you’d grow like there is no tomorrow. It’d be a dream come true for every executive. Well, there are ways to reduce your competition...
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    The Verification Crisis in Property Management: Why 70% of Property Management Companies Report Rising Application Fraud

    According to the 2025 AppFolio Property Manager Benchmark Report, maintaining high occupancy rates is the industry’s top concern, with 43%...
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    Unlock Smarter Asset Management With Real-Time Portfolio Insights

    In today’s high-stakes investment landscape, asset managers face mounting pressure to deliver results, enhance transparency, and operate with greater precision....
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    Have you ever written to your congressperson?

    Let your voice be heard. Why writing to your congressperson is good for your farm. I expect the first response from many is: Why would I? I did not vote for them. Fair point. I’ve felt that way too. Yet I’ve come to realize that even if you didn’t vote for your congressperson, they still...
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    7 Rules to Build Messaging That Actually Influences Your Buyers

    Why do many B2B brands struggle to get their message across? Why is their value lost in translation? Here’s one reason. Many executives confuse messaging with copywriting. But messaging isn’t just about beautiful words. It’s about making decisions. It’s about clarity. Most B2B brands skip...
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    NAA Apartmentalize 2025 Takeaways: How AI is Unlocking Real Estate Performance

    Another NAA Apartmentalize is in the books, and one clear message came through louder than ever: AI is here to...
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    UF/IFAS research protects pollinators from harmful pesticide exposures

    June 17, 2025 — Years ago, when purchasing a flat of pansies at a garden center, Chris Wilson noticed a label indicating the flowers had been treated with insecticides. “I remember thinking to myself, ‘But bees can’t read labels,’” said Wilson, interim chair of the UF/IFAS soil, water and...
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    12 Differences Between Incumbents And Challengers (And How Challengers Win)

    Every industry has its incumbents. Established players who come at the top of buyers’ category ladders. Like McKinsey and Accenture for consulting. Salesforce and Hubspot for CRM. Or Adobe and Canva for creative software. And then you have the challengers. New and upcoming players who try to get...
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    A Course in Miracles on Sex: My Free Ebook

    I’ve just published a free ebook on what Hellen’s shorthand notes, Urtext, and COA ACIM have to say about the topic of sex. The reason I’ve written this book with plenty of quotes to support it is that I see online many people distorting ACIM teachings on this important subject – even the...
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    The Beast of the Sea

    In this video, I shared my dream about uncovering the ego structure. In the dream, I became aware of giant creatures in my pond. Since they were unmoving, at first I didn’t notice them, but as soon as I saw them, I couldn’t believe my eyes how big they were – a giant turtle with […]
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    Quarterly Market Update: High Income Neighborhoods Seeing Fastest Growth in Rental Units

    Across the nation, apartment construction is booming in the most affluent neighborhoods, with growth rates three times higher than in...
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    Why Big Words Mean So Little In Brand Messaging

    Oscar Wilde has a quote I like: “Don’t use big words. They mean so little.” But most B2B brands don’t follow Wilde’s advice. They love big words. They want to revolutionize stuff. They want to supercharge growth. But guess what these big words and phrases mean for buyers? Nothing. They are...
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    Streamlining Leasing Operations: The Power of Integrating CRM Into Property Management Software

    In the dynamic world of property management, staying ahead requires not only smart decision-making but also smart technology integrations. With...
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    University of Florida Greenhouse Training Online Nutrient Management Level 1 Starts July 8

    Celebrating 10 years of excellence in education! A key to successful crop production is correctly managing fertilizers. Nutrient Management Level 1 is part of the award-winning Greenhouse Online Training program offered by the University of Florida IFAS Extension (UF). Join the over 1100...
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    Horti-Gen Insights: Maximizing ROI with LED Lighting in Controlled Environment Agriculture

    By Corenthin (Félix) Chassouant, Horti-Gen Insights In this new edition, we proudly present an exclusive interview with Jordan Goulet, General Manager of Hort Americas Canada. With years of hands-on expertise in horticultural lighting, Jordan has guided countless commercial growers through the...
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    Vanguard Food LP Announces Closing of Transaction to Create Emerging Leader in North American Produce Industry

    – Transaction creates new joint-venture in the North American produce industry backed by private investment firms – – Parties intend to provide additional capital to execute a roll-up strategy of other produce assets and operations – Lake Mary, FL, June 2, 2025 – Vanguard Food LP, a...
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    Three Marketing Bottlenecks That Keep B2B Brands Stuck (And Their Symptoms)

    Three marketing bottlenecks keep B2B brands stuck at a certain revenue level: These problems keep the business from growing to its next stage. Some businesses just have one. Some others might have all three to a certain degree. They have different symptoms: 1. Wrong Positioning You create the...
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    How Real Estate Businesses Can Prepare for The Great Wealth Transfer

    The Great Wealth Transfer is coming, and sooner than you think. But are real estate investment management firms ready? Set...
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    4 Ways to Future-Proof Your Property Management Business

    The last several years have presented new challenges for property management businesses. Now, those existing industry challenges have been amplified...
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    Maximizing Efficiency: A Data-Driven Look at What’s Holding Property Management Businesses Back

    Despite a historic climb in rent prices over the past several years and surging demand for units nationwide, today’s property...
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